Category Archives: Innovation

6 Mobile Lessons Learned in 2013

2013 saw many brands, early- and late-adopters alike, continue to embrace mobile: some things worked, some things didn’t, and for some new technologies and tactics their long-term viability is yet to be seen. Regardless, there are always lessons to be learned that we as marketers can apply going forward.

5 Things We’re Thankful For This Season

Here at StarStar, we wanted to take a moment and give thanks to the top five items that keep us running!

How to Get Your Mobile Channel Back on Track

While many companies aren’t nailing mobile marketing strategies and execution—it’s OK. Technology—and consumers—move faster than marketers can adapt. New mobile platforms and solutions are constantly emerging—and consumers consistently seek the savviest mobile content.