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NFL drives second screen engagement
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Kellogg’s powers donations and Winter Olympics sponsorship
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Sports fans flock to new ESPN app
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Mobile coupons boost Dora sales in Target stores
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Fans participate in March Madness with mobile voting
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Free mobile song downloads boost loyalty
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Movie sponsorship improves app downloads
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Sonic offers exclusive mobile deals and offers
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Universal engages DM2 fans with mobile content & opt-ins
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Russell Wilson puts emotion back into mobile and TV
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Geo-fencing a music festival gains new brand fans